Anexxa Medical Technologies Inc. is a surgically focused Canadian medical distribution company committed to bringing "best of class" products to our clinicians and patients.
Meet the Senior Management Team
Vice President - Sales and Marketing
Robert Sutherland began his Medical Sales Career with United States Surgical Company and has over 20 years experience in Sales, Marketing and Management. Working in both the large global company and small distributor environment Robert’s focus has always been to support clinicians in achieving the best possible patient outcome. Building high performance sales teams and pioneering new products into the Canadian Medical Landscape. Robert has worked for Ingram and Bell, Olympus, Southmedic, ACMI and Cardinal Health in Sales and Sales Management roles. Robert joined Anexxa Medical Technologies in 2009 and is the Vice President of Sales and Marketing.
Meet the Sales Team
Director Business Development
Andrea Newman is a customer focused sales person with over a decade of medical device experience. She has a passion for working closely with clinicians to understand their needs and provide clinical solutions that deliver exceptional value. Andrea obtained her MBA from Wilfrid Laurier University and her undergraduate degree in Business Administration from the University of South Carolina Aiken. Andrea joined Anexxa Medical Technologies in 2009 and is the Director of Business Development.
Territory Manager - British Columbia
Steve has worked with Anexxa Medical since the fall of 2007. He brings over thirty years of experience in specialty medical sales. His greatest strength has been his focus on providing solutions for his customers and their patients. Over the years Steve has worked with a variety of specialists while representing Smith & Nephew, including wound care and orthopaedics. Steve was a spine specialist with Sofamor Danek (now Medtronic) for many years. Most recently, prior to starting with Anexxa, Steve's focus was with Neurosurgeons representing the Codman division of J&J. Steve finds Anexxa's unique and interesting products are the ideal merger of challenge and opportunity that capitalize on his many years of experience and passion for the medical business.
Territory Manager - Alberta
Launa Antolovich joined Anexxa in 2015 with over a decade of experience in healthcare sales and bench-top medical research. Her passion for customer relationships and advances in healthcare make her a valuable resource to both clinicians and patients. She has a Bachelor of Science from the University of Manitoba and spent 5 years in clinical research before moving into clinical and life sciences sales with ESBE Scientific. Launa represents Alberta for Anexxa Medical Technologies.
Territory Manager - Manitoba, Saskatchewan, and Northwestern Ontario
Ryan Stephanchew has a passion for innovations within Medical Technologies and the Healthcare Sector. Ryan’s focus is on working closely with Medical Professionals to provide solutions that will improve the outcome and quality of life for their patients. Ryan obtained his Bachelor of Science Degree with specialization in Microbiology and Zoology from the University of Manitoba. He started with Anexxa Medical Technologies Inc. in 2016 with twenty years of experience in Medical, Surgical and Pharmaceutical sales. Ryan joined Anexxa as a Territory Manager representing Manitoba, Saskatchewan, and Northwestern Ontario.
Territory Manager - London, Hamilton and South Western Ontario
Daniel Cohn is a customer service focused sales representative that has a passion for the medical device industry. He is driven by patient outcomes and providing excellent technical support to clinicians. Daniel has a Biological Science degree from University of Guelph and 2 years of experience in the medical device industry. Daniel joined Anexxa Medical Technologies in 2014 and represents South Western Ontario.
Territory Manager - Toronto, GTA and Barrie areas
Lisa Miconi has a passion for medical technologies and the healthcare sector. She is driven by providing technical support to clinicians and improving patient care within Toronto and the GTA. Lisa has a Biomedical Engineering degree from Queen’s University and 2 years of experience in the medical device industry. She is also an avid participant in the Women in Science & Engineering program of Ontario. Lisa joined Anexxa Medical Technologies in 2012 and provides representation in the GTA.
Territory Manager - Montréal
Diana Lavoie brings more than two decades hospital sales experience, coupled with a BSc in Microbiology, allows Diana to deliver innovative solutions and in-depth clinical support and knowledge to address the many challenges facing the Québec health care industry. Her region includes Montreal/ Laval, Montéregie, Sherbrooke and Laurentide-Lanaudière. Diana joined Anexxa Medical Technologies in 2011.
Territory Manager - Eastern Québec
Francois Masson joined Anexxa Medical Technologies when the company first began. With over 30 years experience in medical sales in Canada Francois provides representation in Quebec City and Eastern Quebec. His professional career began in 1972-1975 at Laval University in industrials relations, then from 1975-1978 for Quebec Government as union’s agent. From 1978-1979 Francois was with Norwich-Eaton pharmaceutical as sales representative and in 1979 became a sales representative for Ethicon ( Johnson& Johnson). From 1997-2003 Francois worked for Minogue Medical as sales representative and in 2003 joined Anexxa Medical Technologies Inc.
Territory Manager - Atlantic Canada
Peter has been involved in the medical sales industry for over 15 years. During this time he has worked with various specialties to bring best in class devices to the end users. Peter lives in Rothesay New Brunswick and enjoys calling on customers all over Atlantic Canada. As a proud Atlantic Canadian, Peter is very passionate about customer service and always goes the extra mile. Peter joined Anexxa Medical Technologies in 2009.
Territory Manager - Montréal
Debbie Williams has 14 years in the medical industry, working closely with every level of the hospital. She has worked in various specialties, including ophthalmology and plastic surgery, taking pride in the service she provides to each of her customers and their patients. Her territory includes, Montreal McGill Group of hospitals, Montreal North, Laurentides-Lanaudièrs. Debbie joined Anexxa in May 2013.
Territory Manager - Ottawa and Eastern Ontario
Consistent Top Performer Territory Manager with over a decade expertise in Matrix Selling to Healthcare Government Public/Private Corporate organizations. Multiple Award Winning Sales achievements including “Rep of the Year”, “President’s Club” and 100% Achievement Awards Nationally. Belle graduated from the University of Western Ontario and happily joined Anexxa Medical in 2014.
Meet the Support Team
Office and Operations Manager
Supply Chain Coordinator
Administration and Finance Assistant